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Eric Johnson

Co-Owner & CEO | Broker at First Choice Business Brokers Los Angeles

Los Angeles, CA Website 650-397-6563
Updated August 2026

About

Eric Johnson serves as Co-Owner, CEO, and broker at First Choice Business Brokers Los Angeles. He also serves as the founding broker of First Choice Business Brokers San Francisco Bay. He partners with owners and C-suite leaders to raise enterprise value and build a full exit strategy. That work covers tax minimization and the transition into the next phase of business or retirement. His career spans over 35 years in business management, mergers and acquisitions, and monetizing ideas. He has owned over 50 companies across 22 industries and served as a sales executive at large multinational companies. As an angel and private equity investor, he has secured over $375 million in financing. Those companies work in real estate, biofuels, construction materials manufacturing, and electric vehicles.

Who is a good fit for Eric Johnson

  • Owners and C-suite leaders who want an exit strategy that covers enterprise value, taxes, and the transition.
  • Sellers of companies in real estate, biofuels, construction materials manufacturing, or electric vehicles, fields where he has secured financing.
  • Buyers and sellers with deals of any size, from simple to complex.

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Frequently Asked Questions

Eric Johnson partners with business owners and C-suite leadership to maximize the enterprise value of their organization. He then develops a comprehensive exit strategy, including approaches for minimizing taxes. He also plans the transition into the next phase of the owner's business life or retirement. His network lets him identify opportunities on both sides of a sale and streamline closing.

Eric Johnson has spent over 35 years in business management, mergers and acquisitions, and monetizing ideas. He has owned over 50 companies across 22 industries and worked as a sales executive at large multinational companies. Teams under his leadership created new markets for dozens of products and generated over $3.5 billion in revenue. He has also worked as a musician, actor, audio engineer, radio personality, and voice-over talent.

Yes. Eric Johnson is an angel and private equity investor. He has secured financing in excess of $375 million. Those companies work in real estate, biofuels, construction materials manufacturing, and electric vehicles. That investment experience shapes how he evaluates opportunities for buyers and positions businesses for sellers.

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