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Reid Buschmann

Acquisition Associate at Merge

New York, NY Website 914-407-4918
Updated September 2026
Active in

Based on current listings; this profile has not stated a specialty.

About

Reid Buschmann serves as an Acquisition Associate at Merge, acting as founders’ primary contact from valuation through closing. He studies each founder’s financials to understand the business before presenting it to buyers. He collaborates with colleagues on valuations and marketing materials. He sources qualified buyers and negotiates offers to advance founders’ sales. He builds trust through candid advice, realistic expectations, and open communication throughout the engagement. He draws on his finance background and outgoing personality to understand founders’ businesses with close attention to detail. He helped sell The Frank Agency through a process that generated four offers. He takes particular pride in that transaction, whose CEO had devoted nearly 30 years to the company. He values team collaboration and supports colleagues through emotional deals, bringing humor, energy, and kindness to his work. He collects movies, logs and reviews films on Letterboxd, and enjoys golf and skiing.

Who is a good fit for Reid Buschmann

  • Founders preparing for a sale who need help developing valuations and marketing materials.
  • Owners seeking qualified buyers and support negotiating offers.
  • Founders navigating an emotionally significant exit who value candid advice and realistic expectations.

Active listings (4)

Frequently Asked Questions

Reid Buschmann studies the founder’s financials to develop a detailed understanding of the business. He works with the broader team to develop valuations and marketing materials. He then sources qualified buyers and negotiates offers as the founder’s primary contact.

Reid Buschmann highlights his work on the sale of The Frank Agency. He helped guide a process that generated four offers. He describes the transaction as particularly meaningful because its CEO had devoted nearly 30 years to the company.

Reid Buschmann emphasizes trust throughout the relationship, from the first conversation through closing. He communicates openly, sets realistic expectations, and gives straightforward advice. He combines his finance background with an outgoing personality and attention to each business’s details.

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