DTC Wellness eCommerce Brand | Sleep & Relaxation Sectors | Semi-Absentee Ownership with Full Team | 510,000+ Monthly Visits | Loyal Customer Base
Direct-to-Consumer Sleep and Relaxation Brand on Shopify and Amazon
On NextCompany since October 12, 2026 (3 days)
Location undisclosedEstablished 2022
Business overview
This wellness brand sells sleep and relaxation products through Shopify and Amazon. Its catalog includes handheld devices, accessories, and gummy supplements across approximately 128 SKUs. The business has operated since 2022.
The listing carries a $7,000,000 asking price, $16,945,152 in revenue, and $2,022,709 in cash flow. An operating team handles fulfillment, customer service, and advertising. The owner oversees performance in approximately 2-3 hours per week. The website draws approximately 510,000 monthly visitors.
Who is a good fit for this business
- Buyers seeking a wellness brand with both durable devices and replenishable supplements.
- Ecommerce operators seeking a Shopify and Amazon business with an established operating team.
- Buyers planning to expand a wellness catalog through the premium device and sleep powder in development.
Details
Frequently Asked Questions
The brand sells a portable microcurrent device, accessories, and gummy supplements for sleep and relaxation. Its catalog combines device purchases with consumable products that customers can replenish.
The listing carries a $7,000,000 asking price. The business reports $16,945,152 in revenue and $2,022,709 in seller's discretionary earnings.
Suppliers ship direct-to-consumer orders without requiring an upfront inventory purchase. Amazon fulfills marketplace orders through FBA, and the business uses no company-operated warehouse.
The owner spends approximately 2-3 hours per week reviewing performance, monitoring financials, and testing conversion changes. A support team handles customer contacts, and advertising staff manage campaigns.
The company is developing a premium version of its flagship device and plans a bedtime sleep powder. It has also introduced a companion app for customer engagement.