Under Contract
SBA Pre-Qualified Lead Generation & Client Acquisition Agency | Gyms & Fitness Centers | 51% YOY Profit Growth | Retainer Model | 8% Churn
Lead generation and client acquisition agency for gyms and fitness centers
On NextCompany since September 3, 2026 (41 days)
Location undisclosedEstablished 20193 FT employees
Business overview
This agency generates leads and paying members for gyms and fitness centers. Paid ads, lead capture, and a booking team convert prospects into memberships. The business has operated since 2019. Clients pay retainers that average $1,300 per month.
No account exceeds 1.6% of revenue. Monthly retention is 93%. A staff of 3 full-time employees plus contractors runs daily work. Asking price is $4,000,000 on $2,807,797 of gross revenue and $973,360 of cash flow.
Who is a good fit for this business
- Digital marketers who want a retainer agency serving gyms and fitness centers.
- Buyers who can close a $4,000,000 SBA-pre-qualified purchase with 10% down.
- Operators ready to spend 10 to 15 hours a week on oversight and strategy.
- Strategic buyers in wellness who want to add medical spas or dental practices.
Details
Frequently Asked Questions
This company sells lead generation and client acquisition work to gyms and fitness centers. Paid advertising, lead capture, and follow-up produce booked appointments. A booking team works prospects to lift conversions. The process covers strategy, creative, and lead nurturing beyond ad management.
Website Closers lists the agency at $4,000,000. Gross revenue is $2,807,797 with cash flow of $973,360. Profit grew 51% year over year on an 8.75x blended return on ad spend. Customer acquisition cost is $3,378.22, and payback is just over one month.
Lenders have pre-qualified this company for SBA financing. That status can shorten the lending process for a qualified buyer. The company meets tests for cash flow, operational stability, and financial documentation. Buyers put 10% down on a 10-year fully amortized loan at fixed rates.
Clients begin under contract and often continue month to month after the first term. Average monthly revenue per client is $1,300. Average revenue per lead is $482.35. Average client lifespan is 16.3 months, with 93% monthly retention and no account above 1.6% of revenue.
In-house staff and contractors cover media buying, client success, booking, and sales. The roster includes 3 full-time employees. The owner spends 10 to 15 hours per week on oversight and strategy. CRM platforms, automation tools, custom dashboards, and written SOPs support the team.