Rachel Rocconi
Broker Associate at First Choice Business Brokers San Diego North County
Updated August 2026
About
Rachel Rocconi is a broker associate at First Choice Business Brokers San Diego North County. She represents 4 listings there. She guides clients through each stage of buying or selling a business. She begins by listening to what success looks like for each client, then negotiates to protect their interests. Her hospitality background informs how she reads people. She holds California DRE license 02109374.
Who is a good fit for Rachel Rocconi
- Owners of hospitality businesses who want a broker associate who has worked in the industry.
- Sellers who want a negotiator who starts by listening to their goals.
- Buyers in San Diego North County who want guidance through every stage of a purchase.
Active listings (0)
No active listings right now.
Frequently Asked Questions
Rachel Rocconi comes from hospitality, which she pairs with the discipline to get results. That background makes her attentive to people on both sides of a deal. She works as a broker associate at First Choice Business Brokers San Diego North County. She represents 4 listings there.
Rachel Rocconi starts by listening to understand what success looks like for each client. She then applies negotiation strategy to protect their interests at every turn. Clients get clear support from the first conversation through the final close, more like a partnership than a transaction.
Yes. Rachel Rocconi holds California DRE license 02109374. She works as a broker associate at First Choice Business Brokers San Diego North County. The office holds California license 1191461 with Bryan Gonzales as broker of record. She currently represents 4 listings at the office.